Category: SEO

Top 10 Things to Consider When Designing a Website

1. Define YOU It is impossible to create your business website without first defining who you are and who your business serves. Your new website will need to have a clear message that quickly and efficiently communicates who you are and can engage your ideal client. Do you have an Ultimate Value Proposition? What is […]

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The Future of SEO

Search engine optimization (SEO) strategy plays an important role when it comes to producing the results every business owner desires. The common belief is that having higher rankings will bring in more clients; however, these results truly depend on your ability to provide valuable content that your specific ideal clients are actually searching for. In […]

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Website Launch Wednesday: Presenting podcast production service Pod Parrot

Our team here at authenticWEB always enjoys the challenges and opportunities for creativity that designing for a new type of client brings. Having never worked with a podcast production company before, we all certainly learned a lot about podcasting and got to branch out a bit while recently designing a website for Pod Parrot. The […]

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Should Law Firms Worry About SEO?

Word of mouth advertising – for years, this phrase constituted the beginning and the end of marketing “strategy” for many law firms. Sure, there were TV ads, radio ads, and The Yellow Pages but for many firms referrals generated the most business. This strategy continues to pay off for older large firms as their numbers […]

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Rankings vs. Results – What matters most to your business?

As a sales consultant at authenticWEB I speak to both prospects and current clients regularly. During conversations with current clients one of the things I always ask is, “How is business?” In that same vein, when I speak to prospects I always ask, “What are your business goals?” At authenticWEB our focus is on results […]

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