You want to find new and inventive ways to get the word about your new website, Facebook fan page, or twitter. What is easier than adding it to the incredible amount of e-mails you send on a daily basis for your business!?
If you are like us, you receive a substantial amount of e-mails from current clients, prospects, and vendors that you work with. Your e-mails are forwarded, replied to, CC’d, and BCC’d throughout the day. This is a perfect opportunity to let your e-mails help spread the word for you!
Many e-mail clients allow you to embed html into their signature windows which opens the door for some major linking potential:
In the signature example above, I have links to:
- Our company website
- Our company e-mail address
- and to our social media pages on Twitter and Facebook as mini icons!
You can even take it up a next level and use unique short urls that allow you to track the click-throughs on your e-mail signature!
Here are some popular mail clients and links to how to add signatures of your own: