by Ian Garlic | Oct 30, 2017 | Tips and Tricks, Web Design
If you have a service business, you need a website. Today, the internet is swamped with service business websites competing for customer attention. The challenge in this inundated market is to stand out to your target customer as the best solution to their problem.... by Ian Garlic | Jun 19, 2017 | authenticWEB
Some of you may ask – why is a video marketing dude telling me about logos? That is actually a good question. However, I’ve been involved in a lot of the creation of logos, because this is a part of video marketing. Being a marketing consultant, I have... by Ian Garlic | Jun 16, 2017 | authenticWEB
Let’s take a step back: what’s the goal of getting a case story, or a case study? Normally, it’s about getting leads and telling a story. You want someone to connect with your customer. You want your prospects to remember you, and to endear your... by Ian Garlic | Jun 16, 2017 | authenticWEB, Web Design
We are pleased to announce the launch of the new website for blu on the avenue, part of The 310 Restaurant Group. Our team was tasked with developing a new site that was easier to navigate and focused on their sushi and craft cocktail menus. Easy Navigation As the... by Ian Garlic | Jun 15, 2017 | authenticWEB
What makes a good case study? A good video case study always tells a story. Unfortunately, not all video case studies get this right because they always rely on data like numbers and outlines – which is why audiences don’t normally remember the stories...