by Ian Garlic | Oct 23, 2014 | authenticWEB, Video
I was reading an article this week in regards to 10 key guidelines to use for video marketing. Out of all that was listed, I felt that two of the mentioned tips were useful for our clients. In fact the core of the video content we create for our clients use... by Ian Garlic | Oct 17, 2014 | authenticACTION, Web Design
What is a Call to Action? A Call to Action (CTA) incites website visitors to take immediate action in some way. A CTA can be used in the form of a banner, a button, other type of graphic, or text on a website. It contains a strong verb and commands the website visitor... by Ian Garlic | Oct 17, 2014 | authenticWEB, News, SEO, Social Media, Technology, Video, Web Design
For those looking to get a new website (or to update your current one), you might be curious as to what is the newest trend for your soon-to-be-great website. Here are some the highly anticipated design trends for 2015 and what they mean for your business’s website.... by Ian Garlic | Oct 15, 2014 | authenticWEB, Web Design
Our team recently wrapped up work on a website and we presented the final product to a visiting client. During the meeting, our client posed a question that we hear time and time again at authenticWEB. “Why is there so much white empty space on our web page?” My... by Ian Garlic | Oct 10, 2014 | Uncategorized
This week’s authenticACTION tip combines two of my favorite marketing elements – videos and infographics. As we’ve discussed numerous times, you absolutely need online video on your website if you want to stay current. Creating a simple infographic...