by Ian Garlic | Dec 3, 2014 | authenticWEB, Blog Strategies, Social Media, Technology
Make Your Headings Clear Hierarchy of type is always important to consider in any piece you create, especially if it is going to be read by other people. When blogging, think about what the main idea of your blog post is and use that as your largest header. Similar... by Ian Garlic | Dec 1, 2014 | authenticWEB, Video
A lot has been speculated over the years on where brands will flourish as well as finding the best ways to predict what trends to follow in order to succeed in the future. Raulbad.com created a nicely animated video in 2012 caturing what the expectations for the... by Ian Garlic | Nov 21, 2014 | authenticACTION, Social Media
One of the worst things you can do on your business’s social media sites is to strictly post information – random articles about your industry that don’t connect you with your audience. We’ve talked in the past about sharing your stories on... by Ian Garlic | Nov 17, 2014 | authenticWEB, Marketing
You may have heard about inbound marketing. Unlike traditional “outbound” marketing, where you go to the potential clients, you entice them to come to you instead. You promote your company through blog posts, online video, SEO, social media, and other forms of content... by Ian Garlic | Nov 14, 2014 | authenticACTION, authenticWEB, Video
The last few weeks, we’ve talked about defining your buyer’s process to streamline your selling process and create opportunities to start more conversations with your ideal clients. This week, I want to talk about addressing each of those issues or points...