You finally found it. The one thing that separates good law firms from great law firms. It’s not legal prowess. It’s identifying your ideal clients. The most specialized attorneys, doctors, and [INSERT ANY PROFESSION] reach the greatest success. The greatest...
Click here to watch part two of this video series and learn the 9 systems that will get you more referrals for your law firm. According to Wikipedia referral marketing is, “a method of promoting products or services to new customers through referrals, usually word of...
Word of mouth advertising – for years, this phrase constituted the beginning and the end of marketing “strategy” for many law firms. Sure, there were TV ads, radio ads, and The Yellow Pages but for many firms referrals generated the most business. This strategy...
How would you rate the quality of the clients your firm works with? Answer honestly. Are they the type of client you enjoy working with? Would you describe them as your ideal client? If not, a simple tweak in your marketing strategy may be all it takes to start...
During my discussions with attorney clients and prospective attorney clients there is a common thread that weaves its way into our talk – time, or more correctly, a lack thereof. Some have time management issues as it is related to collections, for some it is...
