by Ian Garlic | May 28, 2014 | authenticWEB, Case Studies, Marketing, Personal Injury Mistakes
Video testimonials suck. When you ask someone to talk about how great you are it comes off unnatural. However, when you create case studies, you tell stories of how you help people. A video case study from a former client tells of their complete experience from... by Ian Garlic | May 19, 2014 | authenticWEB, Marketing
I was a successful trader for years. I used trading profits to start my current company. I still trade my own money. One thing I learned early on from much research is that the only commonality to great traders was mindset. Many people think great traders are... by Ian Garlic | May 16, 2014 | authenticWEB, Marketing, Personal Injury Mistakes
Do you have: a website guy? a graphics person? a video guy? a content girl? an SEO guy? a social media girl? an email person? How often do they talk? Do they all work toward a singular vision? Do they understand your goals or are they simply working toward theirs?... by Ian Garlic | May 13, 2014 | authenticWEB, Google, Personal Injury Mistakes
If you don’t know who Matt Cutts is, learn. He is the head of spam control for Google. No, not the spam you eat and not email spam. “Search spam” are people trying to “game” the search results. In a way, most SEO people can fall into the realm of... by Ian Garlic | May 12, 2014 | authenticWEB, Marketing
If you have not seen “Saving Mr. Banks” do it. It’s inspiring, insightful and reminds us of many things we may have forgotten. Having grown up in the shadow of the Mouse, I probably know more about the man and myth of Walt Disney than most. I also...